Douglas Hubbard is the inventor of the Applied Information Economics (AIE) method and founder of Hubbard Decision Research. He is the author of several books including How to Measure Anything in Cybersecurity Risk. Mr. Hubbard’s career has focused on the application of AIE to solve current business issues facing today’s corporations. Mr. Hubbard has completed over 200 risk/return analyses of large, critical projects, investments and other management decisions in the last 25 years. AIE is the practical application of several fields of quantitative analysis including Bayesian analysis, Monte Carlo simulations, and many others. Mr. Hubbard’s consulting experience totals 30+ years and spans many industries including insurance, financial services, pharmaceutical, healthcare, utilities, energy, government, entertainment media, military logistics, and manufacturing.